Video games find their audience in different ways. Famous developers with big names have a base stake thanks to their reputation and sometimes their involvement in new console orders. Indie developers often have a harder time getting their name out there due to the lack of a ready-made fanbase.
Instead, indie games find access to viral success in the realm of online video game content. When a game becomes popular with gaming YouTube creators or Twitch streamers, their viewers are much more likely to buy and play the game as well.
10 A second chance was given between us
Although the indie hit Between us Released in the summer of 2018, it reached incredible popularity in early 2020. Many credit its sudden resurgence to Twitch user Sodapoppin, whose highly regarded streams of the game directly preceded its increase in player base.
Streams and videos of the game from fellow Twitch streamers and gaming YouTubers kept the fanbase engaged throughout the year. This continued growth gave wings Between us long enough to inspire the developer to provide massive updates and additions to the content.
9 Five Nights at Freddy’s started a new viral gaming cycle
So before the content explosion Five nights at Freddy’s‘s franchises, there have been far fewer video games that have gone viral online. Some games have been more popular with YouTubers and Let’s Play-style streamers than others, but their preferences rarely spread to the rest of the gaming industry.
Largely due to the influence of popular YouTube creators like Markiplier, the first Five nights at Freddy’s Game crashed onto the scene in 2014 and the indie horror genre would never be the same. The series soon became a multimedia sensation and merchandising giant.
8th Hello Neighbor was a hit before it was even finished
Impressively, some games have gained huge popularity after playing content creators that were still in the early stages of development. Programs like Steam Early Access allowed the general public to access, download and play games in their alpha and beta stages.
Thanks to the influence of content creators like The Game Theorists, Hello Neighbor achieved viral popularity while still in its alpha versions. Each new update to the game fueled the flames of its reputation with cryptic details of lore and hints of a larger, overarching story.
7 Conversate with anger
One of the most frustrating games ever Getting over it with Bennett Fody garnered a wider following due to its popularity among gaming content creators. It became known among certain viewers as “the game that made Markiplier so angry he threw a chair”.
Many streamers risked their ability to scale a mountain using only a hammer and a surprisingly bouncing pot, and their resulting anger entertained thousands upon thousands of viewers. Although the full end of get over it was to remain a secret, players enjoyed watching others go through the grueling process of achieving it, while the creator narrated their journey.
6 I am bread found ease in battle
Many games have proven popular with streaming audiences thanks to their ability to elicit extreme reactions from players. One of those games is i am bread. In this strategy game, a piece of bread tries to cross a room and turn into edible toast without human help.
Although its premise was simple, it infuriated many players of its time. As a result, online viewers happily watched it streamed or videoed so they could observe the content creators’ strategies in overcoming complex obstacles and their fury when they failed at deceptively difficult tasks.
5 Minecraft comes in waves
Even if his applause was easy without her, Minecraft has seen multiple spikes in popularity of online gaming content. Some examples are the sprawling adventures of the Rooster Teeth channel in earlier years and the more recent influence of scripted role-playing servers with popular streamers.
Despite it, Minecraft circles back to virality from time to time. Each time it does, that boost keeps the beloved game alive and helps it continue to grow and expand, which then fuels the creativity of its players to continue the cycle.
4 Slender was born on the internet
The myth of the cryptic Slenderman was born on internet forums. In this case, it’s only fitting that YouTube became responsible for the popularity of the video game surrounding its mythos.
Before Twitch had reached its own target audience, Slim: The eight pages, its subsequent spin-offs, and its sequels resonated with YouTube “Let’s Play” channels and their adoring audiences. For a time in the early 2010s, there wasn’t a corner of the gaming-centric internet that had remained untouched Slim‘s viral influence, be it in game mechanics or theme.
3 Bendy and the Ink Machine thrived on hype
Bendy and the Ink Machine has spawned a new element in the cycle of video game virality: serial releases. Each chapter of the game appeared individually, often with no indication of when the next part would be available.
This led to patterns of hyped environments Bendy and the Ink Machine, as each release date announcement and teaser trailer created a new wave of audience excitement and theorization. While the game’s legacy may not live up to the image it created in its heyday, the YouTube and Twitch communities have been a solid foundation for its popularity.
2 Fall Guys was in the right place at the right time
In early 2020, gamers around the world were looking for ways to safely play with their friends from home. fall guys appeared on the scene, offering relatively intuitive party play that players could enjoy together from anywhere.
Streamers and content creators dived in and played in groups with their friends or alone against an endless sea of bean-shaped opponents. An audience just as hungry for multiplayer socialization immediately jumped on the trend and battled their favorite players for the crown at the end of the obstacle course.
1 Phasmophobia was the perfect balance of horror and hilarity
phasmophobia was released in September 2020 via Steam Early Access and answers players’ demands for a spooky title that they can enjoy together over long distances. Streamers and YouTubers immediately formed ghostbuster teams with their friends and colleagues and plunged into the game’s spooky, sometimes buggy world.
The combination of genuine, suspense-building horror and hilarious glitches phasmophobia an instant hit among internet communities. Thanks to its initial notoriety from online content creators, it remained one of the most popular games around.
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